Attorneys want their bankruptcy firms to grow. Networking can give attorneys unique tools to grow their businesses, improve their abilities as attorneys, and even partner with mentors or those who need to be mentored. Most networking happens at conventions or other business events, but effective networking requires effort. The following are a few tips that can help.
Network with a Purpose
Networking is more than just working the room. In a large conference, especially if the meeting is virtual, it can be impossible to talk to everyone.
Therefore, attorneys need to create a targeted list of people they want to meet. This allows them to direct their blows in a pinpointed way. The list may include people who the attorney views as an inspiration, presenters in different panels, or staff from a particular firm.
Even better, attorneys can contact the people they want to speak with in advance to schedule a few minutes to chat. Creating a targeted list makes it possible to avoid conversations that are not beneficial and spend more time on those that add value.
When someone gives of themselves and is willing to have a conversation, it is crucial to listen to that individual thoughtfully. No one enjoys having their time wasted by talking to someone who is not listening to them.
At conferences, lawyers have countless conversations. Many of them are simple introductions and the exchanging of business cards. Usually, those conversations don’t go anywhere; however, the discussions where a person is listened to usually lead to relationships that can lead to business down the line.
Take an Active Role at the Conference
Attendees can be passive at a conference and simply listen. However, those who take an active role by volunteering at the forum get a unique perspective on attending. Volunteering puts an attorney in a position to interact with more of the attendees and make a memorable impression.
Attendees feel more comfortable approaching a volunteer and may see them as a source of information. Volunteers may have more one-on-one time with speakers at the conference.
Get the Entire Office Involved
There may be too many people of interest at a conference for just one attorney to talk to them all. However, if networking is approached as a staff goal, an entire team can work together to identify the people they want to meet, plan dinners and lunches, and make connections that can increase business.